Orange, Securitas Direct, MSC, Cervezas Alhambra and Sabadell in the Top 5 Crossmedia Ranking that FLUZO elaborates for the aea association.
Orange ads were the most viewed on television and online video in Spain in June and, in fact, reached one hundred percent of the population through at least one of these media. This is according to the tenth edition of the Crossmedia Ranking prepared for the aea -on its own initiative- by FLUZO.
Orange has achieved full coverage and first place with 'Y para ti, ¿qué es lo primero?', a campaign to promote its in-store customer service.
2. SECURITAS DIRECT
Securitas Direct achieved 94.45% coverage with a campaign about its new alarm.
MSC is next, which achieved 88.41% with its advertisements promoting its cruises.
4. CERVEZAS ALHAMBRA
Cervezas Alhambra obtained 87.02% coverage with the 'This day is life' campaign.
5. BANCO SABADELL
And, at some distance, Banco Sabadell closes the Top 5 with 80.94% of reach in its online account advertisements.