Thanks to FLUZO technology, panel companies can transform online or cell phone panels into continuous, single-source panels, to offer your clients new research possibilitie
For any panel company, integrating FLUZO can offer data on actual exposure to content and cross-media advertising that is highly valuable to research.
It means creating a real single source, by combining data exposure and profiling, survey results and other data sets already being gathered on your panels, on the same real individuals.
FLUZO sets up a new business model that is scalable, proven and profitable with minimal complications
With FLUZO, the complexity of creating a single-source, cross-media panel is resolved.
FLUZO also handles integral service management to data production, reducing the complexity and the infrastructure needs for the panel company.
FLUZO contributes to protecting panelists’ experience.
FLUZO technology offers an optimized solution to integrate into panelists’ cell phone applications, with minimal impact on their experience, reducing turnover and withdrawal.