Lancôme, ONCE, Lidl, Aldi and Nespresso, the five advertisers with the highest reach in December, according to the crossmedia ranking prepared by FLUZO for the aea.
Lancôme -92.50%-, ONCE -90.21%-, Lidl -77.41%-, Aldi -76.43%- and Nespresso -75.72%- were the five advertisers with the highest reach in the month of December, according to the cross-media ranking prepared by FLUZO for the aea, the first in the industry that measures television and online video using the same methodology, and therefore, the same metrics, and that can measure consumption from any location (home and out of home) and device.
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LANCÔME, 'Discover the new chapter of the iconic 'La vie est belle'.
ONCE, 'Generation Inclusion'.
LIDL, 'Christmas' secret'
ALDI, ''Así de fácil, así de ALDI'.
NESPRESSO, 'The Unforgottable Taste'